Top Hospitality Websites in Indonesia

Name: Top websites in Indonesia (Hospitality)
Creator: Semrush
License: https://sem.digisrvr.space/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Hospitality Websites in Indonesia, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

traveloka.com

12.74M

23.31%2.97M

76.69%9.77M

↓22.57%

↑16.55%

Direct

agoda.com

7.21M

12.94%933.47K

87.06%6.28M

↓19.83%

↑59.44%

Direct

booking.com

2.63M

29.42%774.94K

70.58%1.86M

↓19.79%

↑2.74%

Direct

hotelmurah.com

1.2M

1.97%23.61K

98.03%1.17M

↑5.74%

↓27.49%

Direct

airbnb.co.id

367.92K

31.48%115.81K

68.52%252.11K

↑71.48%

↓20.85%

Direct

reddoorz.com

367.76K

61.04%224.49K

38.96%143.26K

↓15.94%

↓5.98%

Direct

marriott.com

326.92K

38.86%127.05K

61.14%199.87K

↑10.95%

↓30.42%

Direct

accor.com

292.25K

27.61%80.69K

72.39%211.57K

↓31.79%

↓17.58%

Direct

lewatmana.com

192.78K

18.1%34.9K

81.9%157.88K

↓10.77%

↑5.39%

Search

ismaya.com

128.21K

16.44%21.07K

83.56%107.13K

↓31.21%

↑297.12%

Direct

oyorooms.com

123.57K

19.83%24.51K

80.17%99.07K

↑18.87%

↓33.95%

Direct

sewa-apartemen.net

80.32K

20.15%16.19K

79.85%64.14K

↓36.76%

↑111.88%

Search

tribeton.ie

76.85K

6.17%4.74K

93.83%72.11K

↑26,039.46%

0%

Search

godaddysites.com

68.45K

14.78%10.12K

85.22%58.33K

↓64.73%

↑250.77%

Search

chope.co

65.79K

49.37%32.49K

50.63%33.31K

↑3.54%

↓36.34%

Direct

expediapartnercentral.com

64.44K

93.4%60.18K

6.6%4.26K

↑18.15%

↓1.74%

Direct

hyatt.com

61.97K

45.14%27.97K

54.86%34K

↓23.53%

↓55.98%

Direct

indonesia.travel

60.42K

81.62%49.32K

18.38%11.1K

↑28.24%

↓76.82%

Search

tugujatim.id

58.53K

22.04%12.9K

77.96%45.63K

↑35.61%

↑3.65%

Direct

kayak.co.id

58.11K

25.63%14.89K

74.37%43.22K

↑38.41%

↓30.02%

Direct

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Key Insights on Top Hospitality Websites in Indonesia on February 2026

As of February 2026, traveloka.com leads Hospitality in Indonesia with 12.74M monthly visits. Its audience skews mobile-first (23.31% desktop / 23.31% mobile), and traffic is down month over month -22.57% and up year over year 16.55%. agoda.com holds second with 7.21M visits and a mobile-leaning mix (12.94% desktop / 87.06% mobile), while booking.com ranks third with 2.63M visits.

Across the leaders, villabugis.com is the most mobile-first (100% of visits), whereas availpro.com is the most desktop-reliant (100%). Momentum favors coloradomtnproperties.com in the latest month (33,032%), while mysantika.com shows the steepest pullback.

Acquisition patterns also differ: traveloka.com is driven primarily by search, traveloka.com by direct, and traveloka.com by referral; overall, 79 of the top 100 sites are direct-led, 20 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Hospitality Websites in Indonesia