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Check a Website’s TrafficTop Websites
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    MainTop Websitesnykaa.com

    Last updated: March 12, 2026

    nykaa.com

    February 2026 Traffic Stats

    Beauty and CosmeticsRetailOnline Services
    Global Rank:
    Worldwide
    4,722
    Country Rank:
    India
    316
    Category Rank:
    Beauty and Cosmetics
    10
    Visits

    9.97M

    Authority Score

    75

    Traffic Cost

    Unlock

    Ad Spend

    Unlock

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    nykaa.com Web Traffic Statistics

    Get a snapshot of nykaa.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    nykaa.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In February nykaa.com received 9.97M visits with the average session duration 05:57. Compared to January traffic to nykaa.com has decreased by -2.87%.
    Visits

    9.97M

    -3%
    Pages / Visit

    2.77

    Avg. Visit Duration

    05:57

    Bounce Rate

    71.55%

    Total Visits last 3 months
    Feb9.97M
    Jan10.27M
    Dec10.82M
    Get marketing insights →10x daily insights. Free!

    nykaa.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Nykaa.com's core audience is located in India followed by United States, and South Korea.
    Country
    All devices
    Desktop
    Mobile
    India93.73%9.35M13.37%86.63%
    United States1.39%138.16K59.21%40.79%
    South Korea1.14%113.28K10.57%89.43%
    Canada0.67%67.07K23.65%76.35%
    United Kingdom0.62%62.25K46.42%53.58%
    See all countries →10x daily insights. Free!

    nykaa.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On nykaa.com, visitors mainly come from Direct (43.56% of traffic), followed by google.com (26.8%). In most cases, after visiting nykaa.com, users go to google.com and nykaafashion.com.

    Show traffic details →

    nykaa.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how nykaa.com appears across today’s top AI platforms:
    • 17K visits from ChatGPT
    • 4K from brioanalytics.ai
    • 2K from Gemini
    • …and more!

    Traffic from AI Platforms (Absolute)

    ChatGPT
    17K
    brioanalytics.ai
    4K
    Gemini
    2K
    Perplexity
    921
    grok.com
    115

    Traffic from AI Platforms (Share of Total)

    Last month
    • Other
      99.765%
    • ChatGPT
      0.166%
    • brioanalytics.ai
      0.038%
    • Gemini
      0.018%
    • Perplexity
      0.009%
    • grok.com
      0.001%

    Need help expanding your AI search visibility and brand presence? Try our AI-marketing solutions:

    Semrush AI Visibility Toolkit